Bike tech brake sensor and app to seek investment

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Potential investors have plenty of options to choose from at the Rotorua Pitch Night on 28 July.

Six businesses are lined up to pitch, from a range of industries, including bike tech, tourism, gin and vodka distilling, ag tech and peer lending platforms.

Matt Miller is pitching his company BrakeAce. He has developed the worlds first brake sensor and app to help mountain bikers improve their speed.

“Currently there are more than twenty companies that offer data products such as Strava and Garmin, but no company offers a tool to help riders improve the way they ride. BrakeAce changes that.”

“I really struggled as a mountain bike racer and wanted to understand what made some riders faster and others slower.

“I studied the science all the way through my Phd, where I really focused on braking and how this impacts overall trail speed.”

BrakeAce has been five years in development and has been trialled extensively by riders at all levels.”

“The sensor measures the data and the app does the number crunching to provide riders with the top three things to improve their speed.”

“Users have averaged a five second improvement in just one day from using BrakeAce.”

“The global mountain bike market is projected to be worth US$10 billion by 2026 and is worth $13.5 million per annum in Rotorua alone. I’m pitching to raise funds to take BrakeAce to this market and help mountain bikers get faster without the need to get fitter.”

The Rotorua Pitch Night event has the aim to introduce investment ready businesses to prospective investors and be the start of an active local investor community in Rotorua. The event is being run by Firestation, Rotorua X and Rotorua Economic Development Limited.

Businesses had to apply to pitch. Event Director Darren McGarvie said interest in pitching was high and they only accepted half of those that applied.

“We were blown away with the level of interest in pitching, and the calibre of the businesses. We had more than 10 applications and had to make some tough decisions on who should pitch on the night.”

“Pitch Night will be an interesting evening with a wide range of industries covered, with a mix of some asking for equity investment, some for lending or a combination of both.”

Other pitches on the night include Wire Adventures, a new tourism adventure offering, Copperhead Road Vodka Distillery, CipTech an ag-tech for better dairy plant, vat cleaning and milk quality, Indigishare a peer-to-peer lending platform and Pink and White Geothermal Gin.

An expert panel will provide feedback to the pitches on the night and ask questions. The panel includes Destination Rotorua CEO Andrew Wilson, commercial lawyer Mark Copeland, Stoked NZ founder Debs Brocklesby, Rhythm &Vines founder Andrew Witters and Rotorua deputy mayor Dave Donaldson.

Audience attendance is limited to genuine individual and corporate investors, pitch team supporters and event partner sponsors and members.

People interested in attending must register to attend to receive event details. Audience registrations will be accepted until venue capacity is reached.

To register to attend go to www.thefirestation.nz/pitch-night/

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