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Regular Features
BOP Personality Profile
New Appointments
First on the Scene
From the Editor
Watch
Listen
Sponsored Content
Columns
Accounting
Ageing and Wellness
Arts and Culture
Awards
Better Business Buying
Business Thinking
Better Business Sales
Credit Control
Credit Management
Franchising
Human Resources
HR, Management And Recruitment
Intellectual Property Issues
Luxury & Lifestyle
Marketing
Money Matters
Real Estate Residential
Regulatory Matters
Tech Talk
Explore Your Tech Future
Telling Your Story
What To Do With Your Money
Read
Latest Issue
Yearbook
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Posts by James Heffield
James Heffield
32 POSTS
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Director of Bay of Plenty marketing and public relations consultancy Last Word. To find out more visit www.lastwordmedia.co.nz or email james@lastwordmedia.co.nz.
When chicken hits the fan: what is good crisis comms?
James Heffield
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12/11/2021
Taking the leap into public relations
James Heffield
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18/10/2021
The power of storytelling
James Heffield
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07/09/2021
The power of 600 words
James Heffield
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05/08/2021
Pick the right tone of voice
James Heffield
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07/07/2021
Is your business ready to catch the wave?
James Heffield
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16/06/2021
Cut through the noise with video
James Heffield
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18/05/2021
Are you timing your marketing right?
James Heffield
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14/04/2021
Marketing through uncertainty
James Heffield
-
11/03/2021
Don’t go it alone with your next product launch
James Heffield
-
15/02/2021
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